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The increase in foreign tourists visiting Korea, what changes can we expect in Itaewon?

J
João Silva🇺🇿
Jun 24, 2026
Have you heard the news that the number of foreign tourists visiting Korea has surpassed 10 million? In particular, it is said that there has been a significant increase in foreign tourists in areas like Gangnam, Hongdae, and Itaewon. Will there be any changes in shops or restaurants in these areas due to this increase in tourists? [Key Context] According to the Ministry of Culture, Sports and Tourism of Korea, the number of foreign tourists has already exceeded 10 million as of the first half of this year. Spending through card usage has also increased, recording 2.1222 trillion won last month. Additionally, the number of tourists entering through regional airports has increased by 32%, indicating that tourism is spreading beyond major cities. I am curious about how such changes have impacted tourist spots like Itaewon and Hongdae. [Request for Help or Opinions] I would like to know how these changes have affected the areas or shops you frequently visit. If there have been positive changes due to the increase in tourists, or if there have been any inconveniences, I would appreciate it if you could share your thoughts.
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